Baskin-Robbins is selling chicken and waffles ice cream made with buttermilk waffle-flavored ice cream and bits that mimic the taste of chicken and waffles. It doesn’t actually contain chicken. “We pride ourselves on bringing innovative flavors to market, which is why when we saw the growing popularity of chicken & waffles on menus, we knew we had to create a bold flavor that would change the way our guests enjoy Chick’n & Waffles,” said Hannah Suits, director of brand marketing for Baskin-Robbins.
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