What was your biggest challenge in this newest shoot?
The largest challenge in capturing jewellery is the focal point. Mainly because wonderful jewelry items are so modest, the moment you display far more than just fingers, chest, or experience, you can lose the jewelry. In a manner shoot, I can pull back again 50 ft and you can see the complete atmosphere additionally the garments and specifics and components. With jewellery, we just can’t move back again a great deal. Our canvas is diminished to a modest part of a person’s human body.
And with Gem Breakfast, we want to clearly show the surroundings, but continue to keep rings as the focal position. For this previous shoot, we did pull back and shot some extra editorial, fashion-esque times, but all those rings get missing in the mix practically straight away. So, to achieve that mix of trend + ring specifics, we pair close-up shots with pulled-again photographs to inform a story. It becomes more of a magazine editorial – a lookbook for jewelry.
Tell me about the Alchemy shoot
Sophie and Cat have been envisioning a superior-vital, all-white, ice-in-water second. The challenge: when you put fingers in drinking water, you lose the sharpness in the jewelry. But luckily for us Cat gave me room to execute the eyesight and not hyper-focus on the diamonds, which enables me to be more resourceful.
We invested lots of time finagling with the ice – what kind of ice do we have, is the ice sitting down suitable, the place do we get the ice from? There was a bar around the corner that permit us fill a champagne bucket with ice and that’s what we utilised – just humorous times you wouldn’t imagine about!